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Mendeley readers
| Chapter title |
The Representation of Older People in Japanese Television Advertisements
|
|---|---|
| Chapter number | 3 |
| Book title |
Advertising in the Aging Society
|
| Published by |
Palgrave Macmillan, London, January 2016
|
| DOI | 10.1057/9781137586605_3 |
| Book ISBNs |
978-1-349-59291-3, 978-1-137-58660-5
|
| Authors |
Michael Prieler, Florian Kohlbacher |
Mendeley readers
The data shown below were compiled from readership statistics for 2 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 2 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Doctoral Student | 2 | 100% |
| Readers by discipline | Count | As % |
|---|---|---|
| Social Sciences | 2 | 100% |