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| Chapter title |
Martifer: Analyzing the Business Opportunity to Internationalize in an Emerging Economy
|
|---|---|
| Chapter number | 10 |
| Book title |
Multinationals in Latin America
|
| Published by |
Palgrave Macmillan, London, January 2014
|
| DOI | 10.1057/9781137024107_10 |
| Book ISBNs |
978-1-349-66879-3, 978-1-137-02410-7
|
| Authors |
Mário H. Ogasavara, Artur G. de Oliveira, Welynadia R. Pereira |