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Strategic reinvention in popular culture : the encore impulse

Overview of attention for book
Attention for Chapter 4: Cultural Fit
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Readers on

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7 Mendeley
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Chapter title
Cultural Fit
Chapter number 4
Book title
Strategic Reinvention in Popular Culture
Published by
Palgrave Macmillan, New York, January 2013
DOI 10.1057/9781137373199_4
Book ISBNs
978-1-349-47650-3, 978-1-137-37319-9
Authors

Richard Pfefferman, Pfefferman, Richard

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 7 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 7 100%

Demographic breakdown

Readers by professional status Count As %
Student > Bachelor 3 43%
Researcher 1 14%
Lecturer 1 14%
Student > Master 1 14%
Unknown 1 14%
Readers by discipline Count As %
Business, Management and Accounting 3 43%
Psychology 1 14%
Economics, Econometrics and Finance 1 14%
Social Sciences 1 14%
Unknown 1 14%