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Value in a Digital World

Overview of attention for book
Cover of 'Value in a Digital World'

Table of Contents

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    Book Overview
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    Chapter 1 The New Digital Economy
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    Chapter 2 Economic Value and Digital Business
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    Chapter 3 Escaping the Hype: Dealing With Subjectivity and Finding the Right Price
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    Chapter 4 Weighing the Air: Valuing Digital Intangibles
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    Chapter 5 Managing to Deliver Value in a Digital World
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    Chapter 6 Dealing With the Value Perception Gap
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    Chapter 7 Summary and Conclusions
Attention for Chapter 6: Dealing With the Value Perception Gap
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