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Mendeley readers
| Chapter title |
Brand and reputation
|
|---|---|
| Chapter number | 2 |
| Book title |
Brandjack
|
| Published by |
Palgrave Macmillan, London, January 2014
|
| DOI | 10.1057/9781137375360_2 |
| Book ISBNs |
978-1-349-67718-4, 978-1-137-37536-0
|
| Authors |
Quentin Langley, Langley, Quentin |
Mendeley readers
The data shown below were compiled from readership statistics for 6 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 6 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Bachelor | 1 | 17% |
| Student > Doctoral Student | 1 | 17% |
| Student > Master | 1 | 17% |
| Unknown | 3 | 50% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 2 | 33% |
| Computer Science | 1 | 17% |
| Unknown | 3 | 50% |