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Praxis der Personalisierung im Handel

Overview of attention for book
Attention for Chapter 9: Daten als Treiber für Geschäftsmodelle: Der Aufstieg von Amazon 1998–2018
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5 Mendeley
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Chapter title
Daten als Treiber für Geschäftsmodelle: Der Aufstieg von Amazon 1998–2018
Chapter number 9
Book title
Praxis der Personalisierung im Handel
Published by
Springer Gabler, Wiesbaden, January 2017
DOI 10.1007/978-3-658-16244-3_9
Book ISBNs
978-3-65-816243-6, 978-3-65-816244-3
Authors

Markus Fost, Adrian Hotz

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 5 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 5 100%

Demographic breakdown

Readers by professional status Count As %
Student > Bachelor 2 40%
Student > Ph. D. Student 1 20%
Student > Master 1 20%
Unknown 1 20%
Readers by discipline Count As %
Business, Management and Accounting 2 40%
Economics, Econometrics and Finance 2 40%
Unknown 1 20%