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Mendeley readers
Chapter title |
Influence of Brand Trust and Affect, Purchase and Attitudinal Loyalty on Brand Performance
|
---|---|
Chapter number | 37 |
Book title |
Thriving in a New World Economy
|
Published by |
Springer, Cham, January 2016
|
DOI | 10.1007/978-3-319-24148-7_37 |
Book ISBNs |
978-3-31-924146-3, 978-3-31-924148-7
|
Authors |
Madhupa Bakshi, Prashant Mishra |
Mendeley readers
The data shown below were compiled from readership statistics for 16 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 16 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Master | 2 | 13% |
Lecturer | 2 | 13% |
Lecturer > Senior Lecturer | 1 | 6% |
Other | 1 | 6% |
Professor | 1 | 6% |
Other | 1 | 6% |
Unknown | 8 | 50% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 6 | 38% |
Environmental Science | 1 | 6% |
Economics, Econometrics and Finance | 1 | 6% |
Unknown | 8 | 50% |