Digitale Werbung in der Post-Cookie-Ära, Gezielte Kampagnenplanung entlang der Customer Journey
Monograph (January 2024)
The most recent citing publications are shown below. View all 7 publications that cite this research output on Dimensions.
Monograph (January 2024)
Article in Procedia CIRP (January 2023)
Book chapter (January 2022)