You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output.
Click here to find out more.
| Chapter title |
Defining & Exploring the US Market
|
|---|---|
| Chapter number | 3 |
| Book title |
Market Entry into the USA
|
| Published by |
Springer, Cham, January 2016
|
| DOI | 10.1007/978-3-319-17124-1_3 |
| Book ISBNs |
978-3-31-917123-4, 978-3-31-917124-1
|
| Authors |
Ralf Drews, Melissa Lamson |