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National Monopoly to Successful Multinational

Overview of attention for book
Attention for Chapter 3: Cultural Change, Reorganization and Diversification (1996–2002): The Search for a New Identity
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Chapter title
Cultural Change, Reorganization and Diversification (1996–2002): The Search for a New Identity
Chapter number 3
Book title
National Monopoly to Successful Multinational
Published by
Palgrave Macmillan UK
DOI 10.1057/9781137033901_3
Book ISBNs
978-1-349-44162-4, 978-1-137-03390-1
Authors

Soda, Giuseppe, Carlone, Alessandra