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Advanced Topics in Information Retrieval

Overview of attention for book
Attention for Chapter 9: Digital Advertising: An Information Scientist’s Perspective
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Citations

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12 Dimensions

Readers on

mendeley
20 Mendeley
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2 CiteULike
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Chapter title
Digital Advertising: An Information Scientist’s Perspective
Chapter number 9
Book title
Advanced Topics in Information Retrieval
Published by
Springer, Berlin, Heidelberg, January 2011
DOI 10.1007/978-3-642-20946-8_9
Book ISBNs
978-3-64-220945-1, 978-3-64-220946-8
Authors

James G. Shanahan, Goutham Kurra, Shanahan, James G., Kurra, Goutham

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 20 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Japan 1 5%
United Kingdom 1 5%
Unknown 18 90%

Demographic breakdown

Readers by professional status Count As %
Student > Master 5 25%
Professor 2 10%
Researcher 2 10%
Student > Ph. D. Student 2 10%
Other 1 5%
Other 2 10%
Unknown 6 30%
Readers by discipline Count As %
Computer Science 8 40%
Business, Management and Accounting 3 15%
Mathematics 1 5%
Social Sciences 1 5%
Unknown 7 35%