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Mendeley readers
Chapter title |
Fallstudie: Mission, Vision und Unternehmensgrundsätze als Erfolgsfaktoren der REWE Group
|
---|---|
Chapter number | 9 |
Book title |
Corporate Brand Management
|
Published by |
Springer Gabler, Wiesbaden, January 2014
|
DOI | 10.1007/978-3-8349-3862-6_9 |
Book ISBNs |
978-3-83-493446-8, 978-3-83-493862-6
|
Authors |
Franz-Rudolf Esch, Daniela Büchel, Esch, Franz-Rudolf, Büchel, Daniela |
Mendeley readers
The data shown below were compiled from readership statistics for 5 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 5 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Master | 3 | 60% |
Unspecified | 1 | 20% |
Unknown | 1 | 20% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 2 | 40% |
Unspecified | 1 | 20% |
Economics, Econometrics and Finance | 1 | 20% |
Unknown | 1 | 20% |