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Measuring Customer Experience

Overview of attention for book
Cover of 'Measuring Customer Experience'

Table of Contents

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    Book Overview
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    Chapter 1 Customer Experience: The Origins and Importance for Your Business
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    Chapter 2 CX Strategies and Management Practices
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    Chapter 3 The 5 Dimensions of CX Management
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    Chapter 4 The 3 Types of CX Management Practice
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    Chapter 5 Linking CX Practices to Profitability
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    Chapter 6 Your CX Management Balance Sheet: Where Are You and Where Do You Want to Be? How to Get from A (Current State) to B – A Step-by-Step Approach
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    Chapter 7 The Devil Is in the Details – Only What Get Measured Gets Managed
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    Chapter 8 Best Practice vs. Next Practice
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    Chapter 9 Concluding Thoughts
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    Chapter 10 The Science behind the Knowledge
Attention for Chapter 8: Best Practice vs. Next Practice
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Citations

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Chapter title
Best Practice vs. Next Practice
Chapter number 8
Book title
Measuring Customer Experience
Published by
Palgrave Macmillan, London, January 2015
DOI 10.1057/9781137375469_8
Book ISBNs
978-1-349-47734-0, 978-1-137-37546-9
Authors

Philipp Klaus, Klaus, Philipp

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