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| Chapter title |
Begriffliche und konzeptionelle Grundlagen
|
|---|---|
| Chapter number | 2 |
| Book title |
Strategien in der Medienbranche
|
| Published by |
Gabler Verlag, Wiesbaden, January 2005
|
| DOI | 10.1007/978-3-663-05972-1_2 |
| Book ISBNs |
978-3-40-932181-5, 978-3-66-305972-1
|
| Authors |
Insa Sjurts |