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Mendeley readers
| Chapter title |
An Intercultural Comparison of the Perception of Luxury by Young Consumers
|
|---|---|
| Chapter number | 4 |
| Book title |
Luxury Marketing
|
| Published by |
Gabler Verlag, Wiesbaden, January 2013
|
| DOI | 10.1007/978-3-8349-4399-6_4 |
| Book ISBNs |
978-3-83-494398-9, 978-3-83-494399-6
|
| Authors |
Bruno Godey, Daniele Pederzoli, Gaetano Aiello, Raffaele Donvito, Klaus-Peter Wiedmann, Nadine Hennigs |
Mendeley readers
The data shown below were compiled from readership statistics for 27 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Germany | 1 | 4% |
| Unknown | 26 | 96% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Professor | 4 | 15% |
| Student > Ph. D. Student | 3 | 11% |
| Student > Master | 3 | 11% |
| Student > Postgraduate | 2 | 7% |
| Professor > Associate Professor | 2 | 7% |
| Other | 5 | 19% |
| Unknown | 8 | 30% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 10 | 37% |
| Social Sciences | 4 | 15% |
| Economics, Econometrics and Finance | 2 | 7% |
| Psychology | 1 | 4% |
| Materials Science | 1 | 4% |
| Other | 0 | 0% |
| Unknown | 9 | 33% |