Marktpsychologie
Gabler
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| Chapter title |
Motivation
|
|---|---|
| Chapter number | 14 |
| Book title |
Marktpsychologie
|
| Published by |
Gabler, January 2010
|
| DOI | 10.1007/978-3-8349-6314-7_14 |
| Authors |
Gerhard Raab, Alexander Unger, Fritz Unger |