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Mendeley readers
Chapter title |
Charakterisierung von B2B-Märkten
|
---|---|
Chapter number | 2 |
Book title |
B2B-Online-Marketing und Social Media
|
Published by |
Springer Gabler, Wiesbaden, January 2015
|
DOI | 10.1007/978-3-658-04695-8_2 |
Book ISBNs |
978-3-65-804694-1, 978-3-65-804695-8
|
Authors |
Ralf T. Kreutzer, Andrea Rumler, Benjamin Wille-Baumkauff |
Mendeley readers
The data shown below were compiled from readership statistics for 21 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 21 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Master | 7 | 33% |
Student > Bachelor | 6 | 29% |
Student > Postgraduate | 1 | 5% |
Unknown | 7 | 33% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 8 | 38% |
Economics, Econometrics and Finance | 4 | 19% |
Computer Science | 1 | 5% |
Chemistry | 1 | 5% |
Unknown | 7 | 33% |