↓ Skip to main content

Handbook of Market Research

Overview of attention for book
Handbook of Market Research
Springer International Publishing
Overall attention for this book and its chapters
Altmetric Badge

Mentioned by

twitter
6 X users
facebook
1 Facebook page

Citations

dimensions_citation
19 Dimensions

Readers on

mendeley
323 Mendeley
You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output. Click here to find out more.
Title
Handbook of Market Research
Published by
Springer International Publishing, October 2019
DOI 10.1007/978-3-319-57413-4
ISBNs
978-3-31-957411-0, 978-3-31-957413-4
Editors

Christian Homburg, Martin Klarmann, Arnd Vomberg

X Demographics

X Demographics

The data shown below were collected from the profiles of 6 X users who shared this research output. Click here to find out more about how the information was compiled.
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 323 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 323 100%

Demographic breakdown

Readers by professional status Count As %
Unspecified 71 22%
Student > Ph. D. Student 28 9%
Student > Bachelor 14 4%
Student > Master 13 4%
Student > Doctoral Student 10 3%
Other 28 9%
Unknown 159 49%
Readers by discipline Count As %
Unspecified 71 22%
Business, Management and Accounting 31 10%
Social Sciences 20 6%
Economics, Econometrics and Finance 8 2%
Agricultural and Biological Sciences 7 2%
Other 26 8%
Unknown 160 50%