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Strategische Kommunikation

Overview of attention for book
Attention for Chapter 12: The audience is the message – Werbendes und umworbenes Publikum
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Citations

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Chapter title
The audience is the message – Werbendes und umworbenes Publikum
Chapter number 12
Book title
Strategische Kommunikation
Published by
Springer VS, Wiesbaden, January 2013
DOI 10.1007/978-3-658-00409-5_12
Book ISBNs
978-3-65-800408-8, 978-3-65-800409-5
Authors

Silke Fürst

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 1 Mendeley reader of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 1 100%

Demographic breakdown

Readers by professional status Count As %
Other 1 100%
Readers by discipline Count As %
Medicine and Dentistry 1 100%