Evaluate Market Potential of an Initial Product Concept With Jobs-to-Be-Done
Article in IEEE Engineering Management Review (January 2024)
The most recent citing publications are shown below. View all 5 publications that cite this research output on Dimensions.
Article in IEEE Engineering Management Review (January 2024)
Article in Forschung im Ingenieurwesen (March 2023)
Book chapter (February 2020)