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Chapter title |
Relationale Perspektive im Onlinemarketing – der Individualisierungstrend
|
---|---|
Chapter number | 18 |
Book title |
Digitale Unternehmensführung
|
Published by |
Springer Gabler, Wiesbaden, January 2019
|
DOI | 10.1007/978-3-658-23053-1_18 |
Book ISBNs |
978-3-65-823052-4, 978-3-65-823053-1
|
Authors |
Tobias Stähler |