The vampire effect of smartphone swiping: how atypical motor actions increase ad attention but impair brand recall
Article in International Journal of Advertising (June 2024)
The most recent citing publications are shown below. View all 23 publications that cite this research output on Dimensions.
The Neural Correlates of Embodied L2 Learning: Does Embodied L2 Verb Learning Affect Representation and Retention?
Article in Neurobiology of Language (May 2024)
Gesture and Second/Foreign Language Acquisition
Book chapter (April 2024)