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Humor Incongruente, Efetividade da Propaganda e as Mulheres: Um Experimento no Facebook

Overview of attention for article published in Revista de Administração Contemporânea, February 2019
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Mentioned by

twitter
2 tweeters

Readers on

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15 Mendeley
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Title
Humor Incongruente, Efetividade da Propaganda e as Mulheres: Um Experimento no Facebook
Published in
Revista de Administração Contemporânea, February 2019
DOI 10.1590/1982-7849rac2019180034
Authors

Luciana Ribeiro, Martin de La Martinière Petroll, Fernanda Scussel, Claudio Damacena

Twitter Demographics

The data shown below were collected from the profiles of 2 tweeters who shared this research output. Click here to find out more about how the information was compiled.

Mendeley readers

The data shown below were compiled from readership statistics for 15 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 15 100%

Demographic breakdown

Readers by professional status Count As %
Student > Master 5 33%
Student > Doctoral Student 3 20%
Student > Bachelor 1 7%
Professor 1 7%
Librarian 1 7%
Other 1 7%
Unknown 3 20%
Readers by discipline Count As %
Business, Management and Accounting 6 40%
Social Sciences 3 20%
Decision Sciences 1 7%
Engineering 1 7%
Unknown 4 27%