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Social Media in China

Overview of attention for book
Attention for Chapter 11: Besonderheiten und Trends des Social Media Marketing in China
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4 Mendeley
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Chapter title
Besonderheiten und Trends des Social Media Marketing in China
Chapter number 11
Book title
Social Media in China
Published by
Springer Gabler, Wiesbaden, January 2016
DOI 10.1007/978-3-658-11231-8_11
Book ISBNs
978-3-65-811230-1, 978-3-65-811231-8
Authors

Yinyuan Liu, Liu, Yinyuan

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 4 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 4 100%

Demographic breakdown

Readers by professional status Count As %
Unspecified 1 25%
Student > Bachelor 1 25%
Student > Master 1 25%
Unknown 1 25%
Readers by discipline Count As %
Unspecified 1 25%
Computer Science 1 25%
Economics, Econometrics and Finance 1 25%
Unknown 1 25%