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Teaching Adaptations

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Cover of 'Teaching Adaptations'

Table of Contents

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    Book Overview
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    Chapter 1 A Short History of Adaptation Studies in the Classroom
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    Chapter 2 Canons, Critical Approaches, and Contexts
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    Chapter 3 The Paragogy of Adaptation in an EFL Context
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    Chapter 4 Avoiding ‘Compare and Contrast’: Applied Theory as a Way to Circumvent the ‘Fidelity Issue’
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    Chapter 5 Learning to Share: Adaptation Studies and Open Educational Resources
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    Chapter 6 Doing Adaptation: The Adaptation as Critic
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    Chapter 7 Teaching Adapting Screenwriters: Adaptation Theory through Creative Practice
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    Chapter 8 Out of the Literary Comfort Zone: Adaptation, Embodiment, and Assimilation
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    Chapter 9 ‘Adapting’ from School to University: Adaptations in the Transition
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    Chapter 10 Coming Soon … Teaching the Contemporaneous Adaptation
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    Chapter 11 Teaching Adaptations through Marketing: Adaptations and the Language of Advertising in the 1930s
Attention for Chapter 11: Teaching Adaptations through Marketing: Adaptations and the Language of Advertising in the 1930s
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Chapter title
Teaching Adaptations through Marketing: Adaptations and the Language of Advertising in the 1930s
Chapter number 11
Book title
Teaching Adaptations
Published by
Palgrave Macmillan UK, January 2014
DOI 10.1057/9781137311139_11
Book ISBNs
978-1-137-31115-3, 978-1-137-31113-9
Authors

Deborah Cartmell

Editors

Deborah Cartmell, Imelda Whelehan

View on publisher site

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