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Vaccine-related advertising in the Facebook Ad Archive

Overview of attention for article published in Vaccine, January 2020
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About this Attention Score

  • In the top 5% of all research outputs scored by Altmetric
  • Among the highest-scoring outputs from this source (#18 of 12,594)
  • High Attention Score compared to outputs of the same age (99th percentile)
  • High Attention Score compared to outputs of the same age and source (99th percentile)

Mentioned by

news
34 news outlets
blogs
7 blogs
policy
2 policy sources
twitter
318 tweeters
facebook
3 Facebook pages
wikipedia
4 Wikipedia pages
reddit
1 Redditor

Citations

dimensions_citation
3 Dimensions

Readers on

mendeley
56 Mendeley
Title
Vaccine-related advertising in the Facebook Ad Archive
Published in
Vaccine, January 2020
DOI 10.1016/j.vaccine.2019.10.066
Pubmed ID
Authors

Amelia M. Jamison, David A. Broniatowski, Mark Dredze, Zach Wood-Doughty, DureAden Khan, Sandra Crouse Quinn

Twitter Demographics

The data shown below were collected from the profiles of 318 tweeters who shared this research output. Click here to find out more about how the information was compiled.

Mendeley readers

The data shown below were compiled from readership statistics for 56 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 56 100%

Demographic breakdown

Readers by professional status Count As %
Student > Ph. D. Student 11 20%
Student > Master 10 18%
Researcher 9 16%
Student > Bachelor 5 9%
Student > Doctoral Student 3 5%
Other 6 11%
Unknown 12 21%
Readers by discipline Count As %
Nursing and Health Professions 9 16%
Social Sciences 5 9%
Medicine and Dentistry 5 9%
Computer Science 3 5%
Psychology 2 4%
Other 11 20%
Unknown 21 38%

Attention Score in Context

This research output has an Altmetric Attention Score of 554. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 02 March 2020.
All research outputs
#17,666
of 15,381,063 outputs
Outputs from Vaccine
#18
of 12,594 outputs
Outputs of similar age
#707
of 322,672 outputs
Outputs of similar age from Vaccine
#1
of 150 outputs
Altmetric has tracked 15,381,063 research outputs across all sources so far. Compared to these this one has done particularly well and is in the 99th percentile: it's in the top 5% of all research outputs ever tracked by Altmetric.
So far Altmetric has tracked 12,594 research outputs from this source. They typically receive a lot more attention than average, with a mean Attention Score of 10.2. This one has done particularly well, scoring higher than 99% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 322,672 tracked outputs that were published within six weeks on either side of this one in any source. This one has done particularly well, scoring higher than 99% of its contemporaries.
We're also able to compare this research output to 150 others from the same source and published within six weeks on either side of this one. This one has done particularly well, scoring higher than 99% of its contemporaries.