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Chapter title |
Die Kombination der „Big-Four“
|
---|---|
Chapter number | 4 |
Book title |
Visuelle Markenkraft
|
Published by |
Springer Gabler, Wiesbaden, January 2020
|
DOI | 10.1007/978-3-658-28687-3_4 |
Book ISBNs |
978-3-65-828686-6, 978-3-65-828687-3
|
Authors |
Andreas Hofmann |