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Mendeley readers
Chapter title |
Competition Between National Brands and Private Labels: Determinants of the Market Share of National Brands
|
---|---|
Chapter number | 5 |
Book title |
Advances in National Brand and Private Label Marketing
|
Published by |
Springer, Cham, June 2020
|
DOI | 10.1007/978-3-030-47764-6_5 |
Book ISBNs |
978-3-03-047763-9, 978-3-03-047764-6
|
Authors |
Philipp Brüggemann, Rainer Olbrich, Carsten D. Schultz, Brüggemann, Philipp, Olbrich, Rainer, Schultz, Carsten D. |
Mendeley readers
The data shown below were compiled from readership statistics for 7 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 7 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Unspecified | 1 | 14% |
Professor | 1 | 14% |
Student > Ph. D. Student | 1 | 14% |
Lecturer | 1 | 14% |
Student > Master | 1 | 14% |
Other | 0 | 0% |
Unknown | 2 | 29% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 2 | 29% |
Arts and Humanities | 1 | 14% |
Unspecified | 1 | 14% |
Social Sciences | 1 | 14% |
Unknown | 2 | 29% |