Cultivating Engagement: Unleashing the Power of Memes in Academic Marketing
Preprint in SSRN Electronic Journal (January 2024)
The most recent citing publications are shown below. View all 36 publications that cite this research output on Dimensions.
Preprint in SSRN Electronic Journal (January 2024)
Article in Digital Journalism (September 2023)
Monograph (June 2023)