Employer Branding mit Archetypen

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dimensions_citation: 3 Dimensions

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So far, Dimensions has found 3 publications that cite this research output.

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Archetypes and Colours: Findings of a Quantitative Study and Their Relevance for Start-Up Brands

Book chapter (November 2023)

Logo Creation with Archetypes: Using Archetypical Shapes to Design Brand-Compliant Logos for Start-Ups

Book chapter (November 2023)

Archetypical Roles in Startups, Eight Personality Traits You Need in Your Founding Team

Monograph (January 2023)

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