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Strategy is Digital

Overview of attention for book
Attention for Chapter 4: The Customer Chain: The Omnichannel and the Omnichain
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Citations

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Readers on

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13 Mendeley
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Chapter title
The Customer Chain: The Omnichannel and the Omnichain
Chapter number 4
Book title
Strategy is Digital
Published by
Springer, Cham, January 2016
DOI 10.1007/978-3-319-31132-6_4
Book ISBNs
978-3-31-931131-9, 978-3-31-931132-6
Authors

Carlos Cordon, Pau Garcia-Milà, Teresa Ferreiro Vilarino, Pablo Caballero, Cordon, Carlos, Garcia-Milà, Pau, Ferreiro Vilarino, Teresa, Caballero, Pablo

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 13 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 13 100%

Demographic breakdown

Readers by professional status Count As %
Student > Master 3 23%
Student > Ph. D. Student 1 8%
Student > Doctoral Student 1 8%
Researcher 1 8%
Student > Postgraduate 1 8%
Other 0 0%
Unknown 6 46%
Readers by discipline Count As %
Business, Management and Accounting 6 46%
Biochemistry, Genetics and Molecular Biology 1 8%
Pharmacology, Toxicology and Pharmaceutical Science 1 8%
Unknown 5 38%