Capitalising on chaos – exploring the impact and future of social media influencer engagement during the early stages of a global pandemic

Overview of attention for article published in Media International Australia, September 2020

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In the top 25% of all research outputs scored by Altmetric
High Attention Score compared to outputs of the same age (80th percentile)
Average Attention Score compared to outputs of the same age and source

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twitter: 14 X users

Citations

dimensions_citation: 23 Dimensions

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mendeley: 154 Mendeley

Summary X Dimensions citations

So far, Dimensions has found 23 publications that cite this research output.

23

The most recent citing publications are shown below. View all 23 publications that cite this research output on Dimensions.

Traveler segmentation through Instagram Fashion Influencers. Mirror Tourist as a new segment consumer group

Article in Journal of Retailing and Consumer Services (May 2024)

THE RISE OF B2B INFLUENCERS: EXPLORING THE NEW HORIZON OF MARKETING

Article in International Journal of Professional Business Review (April 2024)

Do You Care to Share? The Negative Effect of Sponsored Content on the Behavioral Engagement with a Social Media Post Containing a COVID-19 Message

Article in Journal of Interactive Advertising (April 2024)