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X Demographics
Mendeley readers
Title |
Why Marketing to Women Doesn’t Work
|
---|---|
Published by |
Palgrave Macmillan UK, January 2014
|
DOI | 10.1057/9781137358172 |
ISBNs |
978-1-349-47103-4, 978-1-137-35817-2, 978-1-137-35816-5, 978-1-349-47102-7
|
Authors |
Darroch, Jenny, J. Darroch |
X Demographics
The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 1 | 100% |
Demographic breakdown
Type | Count | As % |
---|---|---|
Members of the public | 1 | 100% |
Mendeley readers
The data shown below were compiled from readership statistics for 15 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Ecuador | 1 | 7% |
Unknown | 14 | 93% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Doctoral Student | 3 | 20% |
Student > Master | 3 | 20% |
Student > Postgraduate | 3 | 20% |
Student > Bachelor | 2 | 13% |
Professor | 1 | 7% |
Other | 2 | 13% |
Unknown | 1 | 7% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 7 | 47% |
Arts and Humanities | 2 | 13% |
Social Sciences | 2 | 13% |
Linguistics | 1 | 7% |
Computer Science | 1 | 7% |
Other | 1 | 7% |
Unknown | 1 | 7% |