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Mendeley readers
| Chapter title |
Launching a New Product
|
|---|---|
| Chapter number | 9 |
| Book title |
Strategic New Product Development for the Global Economy
|
| Published by |
Palgrave Macmillan, London, January 2007
|
| DOI | 10.1057/9780230599383_9 |
| Book ISBNs |
978-1-349-28034-6, 978-0-230-59938-3
|
| Authors |
Toyohiro Kono, Leonard Lynn |
Mendeley readers
The data shown below were compiled from readership statistics for 4 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Indonesia | 1 | 25% |
| Unknown | 3 | 75% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Ph. D. Student | 1 | 25% |
| Student > Bachelor | 1 | 25% |
| Researcher | 1 | 25% |
| Lecturer > Senior Lecturer | 1 | 25% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 3 | 75% |
| Chemistry | 1 | 25% |