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Timeline
X Demographics
Mendeley readers
Attention Score in Context
Title |
A Two-Step Synthetic Control Approach for Estimating Causal Effects of Marketing Events
|
---|---|
Published in |
Management Science, June 2024
|
DOI | 10.1287/mnsc.2023.4878 |
Authors |
Kathleen T. Li, Venkatesh Shankar |
X Demographics
Geographical breakdown
Country | Count | As % |
---|---|---|
Canada | 1 | 33% |
United States | 1 | 33% |
Unknown | 1 | 33% |
Demographic breakdown
Type | Count | As % |
---|---|---|
Scientists | 3 | 100% |
Mendeley readers
The data shown below were compiled from readership statistics for 9 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 9 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Postgraduate | 2 | 22% |
Professor | 1 | 11% |
Unspecified | 1 | 11% |
Researcher | 1 | 11% |
Student > Master | 1 | 11% |
Other | 0 | 0% |
Unknown | 3 | 33% |
Readers by discipline | Count | As % |
---|---|---|
Unspecified | 1 | 11% |
Business, Management and Accounting | 1 | 11% |
Computer Science | 1 | 11% |
Economics, Econometrics and Finance | 1 | 11% |
Chemistry | 1 | 11% |
Other | 0 | 0% |
Unknown | 4 | 44% |
Attention Score in Context
This research output has an Altmetric Attention Score of 47. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 03 August 2023.
All research outputs
#931,107
of 26,163,973 outputs
Outputs from Management Science
#186
of 3,393 outputs
Outputs of similar age
#8,242
of 208,416 outputs
Outputs of similar age from Management Science
#4
of 25 outputs
Altmetric has tracked 26,163,973 research outputs across all sources so far. Compared to these this one has done particularly well and is in the 96th percentile: it's in the top 5% of all research outputs ever tracked by Altmetric.
So far Altmetric has tracked 3,393 research outputs from this source. They typically receive a lot more attention than average, with a mean Attention Score of 13.3. This one has done particularly well, scoring higher than 94% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 208,416 tracked outputs that were published within six weeks on either side of this one in any source. This one has done particularly well, scoring higher than 96% of its contemporaries.
We're also able to compare this research output to 25 others from the same source and published within six weeks on either side of this one. This one has done well, scoring higher than 84% of its contemporaries.