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Mendeley readers
| Chapter title |
Online-Communities: Was die User motiviert und wie sie aktiviert werden
|
|---|---|
| Chapter number | 5 |
| Book title |
Dialogmarketing Perspektiven 2016/2017
|
| Published by |
Springer Fachmedien Wiesbaden, February 2017
|
| DOI | 10.1007/978-3-658-16835-3_5 |
| Book ISBNs |
978-3-65-816834-6, 978-3-65-816835-3
|
| Authors |
Dorothea Schaffner, Esther Federspiel, Seraina Mohr, Florian Wieser |
| Editors |
DDV Deutscher Dialogmarketing Verband e.V. |
Mendeley readers
The data shown below were compiled from readership statistics for 10 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 10 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Bachelor | 4 | 40% |
| Student > Ph. D. Student | 2 | 20% |
| Student > Master | 2 | 20% |
| Unknown | 2 | 20% |
| Readers by discipline | Count | As % |
|---|---|---|
| Economics, Econometrics and Finance | 5 | 50% |
| Agricultural and Biological Sciences | 1 | 10% |
| Computer Science | 1 | 10% |
| Unknown | 3 | 30% |