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Chapter title |
A Hybrid Approach to Modelling Advertising Effects - An Application to Optimal Lying in the Software Business
|
---|---|
Chapter number | 11 |
Book title |
Advancing Social Simulation: The First World Congress
|
Published by |
Springer, Tokyo, January 2007
|
DOI | 10.1007/978-4-431-73167-2_11 |
Book ISBNs |
978-4-43-173150-4, 978-4-43-173167-2
|
Authors |
Jürgen Wöckl, Alfred Taudes |