You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output.
Click here to find out more.
Mendeley readers
| Chapter title |
Eine kurze Geschichte von Marke und Werbung
|
|---|---|
| Chapter number | 2 |
| Book title |
Philosophie und kleine Geschichte der Marke
|
| Published by |
Springer Gabler, Wiesbaden, January 2017
|
| DOI | 10.1007/978-3-658-17653-2_2 |
| Book ISBNs |
978-3-65-817652-5, 978-3-65-817653-2
|
| Authors |
Oliver Errichiello |
Mendeley readers
The data shown below were compiled from readership statistics for 2 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 2 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Bachelor | 1 | 50% |
| Unknown | 1 | 50% |
| Readers by discipline | Count | As % |
|---|---|---|
| Psychology | 1 | 50% |
| Unknown | 1 | 50% |