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| Chapter title |
Aufbau eines Marketingcontrolling (Aufgaben)
|
|---|---|
| Chapter number | 10 |
| Book title |
Marketingübungen
|
| Published by |
Springer Gabler, Wiesbaden, January 2014
|
| DOI | 10.1007/978-3-8349-3856-5_10 |
| Book ISBNs |
978-3-83-493440-6, 978-3-83-493856-5
|
| Authors |
Manfred Bruhn |