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Empathetic Marketing

Overview of attention for book
Attention for Chapter 3: The Needs Continuum
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Citations

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Chapter title
The Needs Continuum
Chapter number 3
Book title
Empathetic Marketing
Published by
Palgrave Macmillan, New York, January 2012
DOI 10.1007/978-1-137-51200-0_3
Book ISBNs
978-0-230-34027-5, 978-1-137-51200-0
Authors

Mark Ingwer

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 1 Mendeley reader of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 1 100%

Demographic breakdown

Readers by professional status Count As %
Student > Ph. D. Student 1 100%
Readers by discipline Count As %
Psychology 1 100%