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Mendeley readers
Chapter title |
Kommunikationspolitik für Industriegüter – ein Überblick
|
---|---|
Chapter number | 17 |
Book title |
Handbuch Business-to-Business-Marketing
|
Published by |
Springer Gabler, Wiesbaden, January 2015
|
DOI | 10.1007/978-3-8349-4681-2_17 |
Book ISBNs |
978-3-83-494680-5, 978-3-83-494681-2
|
Authors |
Manfred Bruhn |
Mendeley readers
The data shown below were compiled from readership statistics for 17 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 17 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Master | 8 | 47% |
Student > Bachelor | 5 | 29% |
Student > Ph. D. Student | 1 | 6% |
Unknown | 3 | 18% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 8 | 47% |
Economics, Econometrics and Finance | 2 | 12% |
Engineering | 2 | 12% |
Social Sciences | 1 | 6% |
Biochemistry, Genetics and Molecular Biology | 1 | 6% |
Other | 0 | 0% |
Unknown | 3 | 18% |