You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output.
Click here to find out more.
Mendeley readers
| Chapter title |
Entwicklung neuer Produkte und Services durch Entrepreneurial Marketing
|
|---|---|
| Chapter number | 3 |
| Book title |
Management: Entrepreneurial Marketing
|
| Published by |
Springer Gabler, Wiesbaden, January 2015
|
| DOI | 10.1007/978-3-658-08980-1_3 |
| Book ISBNs |
978-3-65-808979-5, 978-3-65-808980-1
|
| Authors |
Andreas Kuckertz, Kuckertz, Andreas |
Mendeley readers
The data shown below were compiled from readership statistics for 4 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 4 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Lecturer | 1 | 25% |
| Unknown | 3 | 75% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 1 | 25% |
| Unknown | 3 | 75% |