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Der Kundenwert im Industriegütermarketing

Overview of attention for book
Attention for Chapter 3: Methoden und Determinanten der Kundenwertanalyse in der wirtschaftswissenschaftlichen Literatur
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Chapter title
Methoden und Determinanten der Kundenwertanalyse in der wirtschaftswissenschaftlichen Literatur
Chapter number 3
Book title
Der Kundenwert im Industriegütermarketing
Published by
Springer Gabler, Wiesbaden, January 2009
DOI 10.1007/978-3-658-24720-1_3
Book ISBNs
978-3-65-824719-5, 978-3-65-824720-1
Authors

Martin Kunschert

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 2 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 2 100%

Demographic breakdown

Readers by professional status Count As %
Unspecified 1 50%
Student > Master 1 50%
Readers by discipline Count As %
Unspecified 1 50%
Economics, Econometrics and Finance 1 50%