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Neuromarketing in der Praxis

Overview of attention for book
Attention for Chapter 1: Multisensorische Erlebnisse in digitalen Medien
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1 X user

Citations

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8 Mendeley
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Chapter title
Multisensorische Erlebnisse in digitalen Medien
Chapter number 1
Book title
Neuromarketing in der Praxis
Published by
Springer Gabler, Wiesbaden, March 2020
DOI 10.1007/978-3-658-27686-7_1
Book ISBNs
978-3-65-827685-0, 978-3-65-827686-7
Authors

Thomas Heinrich Musiolik, Musiolik, Thomas Heinrich

X Demographics

X Demographics

The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 8 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 8 100%

Demographic breakdown

Readers by professional status Count As %
Student > Bachelor 1 13%
Lecturer 1 13%
Unknown 6 75%
Readers by discipline Count As %
Psychology 2 25%
Unknown 6 75%