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Chapter title |
Die initiale Preisfindung und Marketingkommunikation des Porsche Macan
|
---|---|
Chapter number | 20 |
Book title |
Preiskommunikation
|
Published by |
Springer Gabler, Wiesbaden, January 2020
|
DOI | 10.1007/978-3-658-28028-4_20 |
Book ISBNs |
978-3-65-828027-7, 978-3-65-828028-4
|
Authors |
Stephan Andrös |