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X Demographics
Mendeley readers
| Title |
Customer Engagement Marketing
|
|---|---|
| Published by |
Springer International Publishing, January 2018
|
| DOI | 10.1007/978-3-319-61985-9 |
| ISBNs |
978-3-31-961984-2, 978-3-31-961985-9
|
| Editors |
Robert W. Palmatier, V. Kumar, Colleen M. Harmeling |
X Demographics
The data shown below were collected from the profiles of 3 X users who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| United Kingdom | 1 | 33% |
| Unknown | 2 | 67% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 3 | 100% |
Mendeley readers
The data shown below were compiled from readership statistics for 439 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 439 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Master | 58 | 13% |
| Student > Ph. D. Student | 46 | 10% |
| Student > Bachelor | 46 | 10% |
| Lecturer | 22 | 5% |
| Student > Doctoral Student | 21 | 5% |
| Other | 64 | 15% |
| Unknown | 182 | 41% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 148 | 34% |
| Economics, Econometrics and Finance | 24 | 5% |
| Social Sciences | 19 | 4% |
| Computer Science | 12 | 3% |
| Unspecified | 11 | 3% |
| Other | 38 | 9% |
| Unknown | 187 | 43% |