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X Demographics
Mendeley readers
Title |
Werbe- und Markenforschung
|
---|---|
Published by |
Gabler, December 2007
|
DOI | 10.1007/978-3-8349-9069-3 |
ISBNs |
978-3-83-490395-2, 978-3-83-499069-3
|
Editors |
Strebinger, Andreas, Mayerhofer, Wolfgang, Kurz, Helmut |
X Demographics
The data shown below were collected from the profiles of 2 X users who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 2 | 100% |
Demographic breakdown
Type | Count | As % |
---|---|---|
Members of the public | 2 | 100% |
Mendeley readers
The data shown below were compiled from readership statistics for 36 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Germany | 1 | 3% |
Switzerland | 1 | 3% |
Unknown | 34 | 94% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Master | 13 | 36% |
Student > Bachelor | 7 | 19% |
Student > Postgraduate | 3 | 8% |
Student > Ph. D. Student | 3 | 8% |
Other | 2 | 6% |
Other | 3 | 8% |
Unknown | 5 | 14% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 11 | 31% |
Economics, Econometrics and Finance | 8 | 22% |
Social Sciences | 4 | 11% |
Psychology | 3 | 8% |
Computer Science | 2 | 6% |
Other | 3 | 8% |
Unknown | 5 | 14% |