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Mendeley readers
Chapter title |
The Influence of Special Occasions on the Retail Sales of Women’s Apparel
|
---|---|
Chapter number | 75 |
Book title |
Ideas in Marketing: Finding the New and Polishing the Old
|
Published by |
Springer International Publishing, January 2015
|
DOI | 10.1007/978-3-319-10951-0_75 |
Book ISBNs |
978-3-31-910950-3, 978-3-31-910951-0
|
Authors |
Elsa B. Nieves-Rodríguez, José J. Cao-Alvira, Myra Mabel Pérez, Nieves-Rodríguez, Elsa B., Cao-Alvira, José J., Pérez, Myra Mabel |
Editors |
Krzysztof Kubacki |
Mendeley readers
The data shown below were compiled from readership statistics for 5 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 5 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Librarian | 1 | 20% |
Researcher | 1 | 20% |
Student > Master | 1 | 20% |
Unknown | 2 | 40% |
Readers by discipline | Count | As % |
---|---|---|
Arts and Humanities | 1 | 20% |
Earth and Planetary Sciences | 1 | 20% |
Engineering | 1 | 20% |
Unknown | 2 | 40% |