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Marketing and American Consumer Culture

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Attention for Chapter 12: Marketing and Social Media
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Chapter title
Marketing and Social Media
Chapter number 12
Book title
Marketing and American Consumer Culture
Published by
Springer International Publishing, November 2016
DOI 10.1007/978-3-319-47328-4_12
Book ISBNs
978-3-31-947327-7, 978-3-31-947328-4
Authors

Arthur Asa Berger

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