Ongoing and Future Research • Re: Addressing Endogeneity with interaction terms (moderators, PLS-MGA)
SmartPLS blog,
For instrumental variable approaches there are guidelines for normal regression models on how to deal with interaction terms…
Advanced Methods for Modeling Markets
Overview of attention for book
Table of Contents
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Altmetric BadgeBook Overview
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Altmetric BadgeChapter 1 Advanced Methods for Modeling Markets (AMMM)
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Altmetric BadgeChapter 2 Advanced Individual Demand Models
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Altmetric BadgeChapter 3 Traditional Time-Series Models
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Altmetric BadgeChapter 4 Modern (Multiple) Time Series Models: The Dynamic System
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Altmetric BadgeChapter 5 State Space Models
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Altmetric BadgeChapter 6 Spatial Models
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Altmetric BadgeChapter 7 Structural Models
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Altmetric BadgeChapter 8 Mediation Analysis: Inferring Causal Processes in Marketing from Experiments
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Altmetric BadgeChapter 9 Modeling Competitive Responsiveness and Game Theoretic Models
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Altmetric BadgeChapter 10 Diffusion and Adoption Models
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Altmetric BadgeChapter 11 Structural Equation Modeling
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Altmetric BadgeChapter 12 Partial Least Squares Path Modeling
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Altmetric BadgeChapter 13 Mixture Models
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Altmetric BadgeChapter 14 Hidden Markov Models in Marketing
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Altmetric BadgeChapter 15 Generalized Method of Moments
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Altmetric BadgeChapter 16 Bayesian Analysis
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Altmetric BadgeChapter 17 Non- and Semiparametric Regression Models
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Altmetric BadgeChapter 18 Addressing Endogeneity in Marketing Models
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Altmetric BadgeChapter 19 Machine Learning and Big Data
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Altmetric BadgeChapter 20 The Future of Marketing Modeling